Advertising Disclosure
Last Updated: December 12, 2025
Effective Date: December 12, 2025
Our Commitment to Transparency
At Startgate, we believe in maintaining complete transparency about our advertising practices and commercial relationships. This Advertising Disclosure explains how we handle sponsored content, affiliate partnerships, and advertising on our website and in our communications.
We are committed to providing honest, unbiased information to our visitors while maintaining compliance with all applicable advertising regulations, including guidelines established by the Federal Trade Commission (FTC) and European consumer protection laws.
Affiliate Relationships and Partnerships
Affiliate Program Participation
Startgate may participate in affiliate marketing programs, which means we may receive compensation when you click on certain links or make purchases through our recommendations. This includes:
- Software and Tools: We may earn commissions from development tools, game engines, and software platforms we recommend.
- Technology Partners: Compensation may be received for referring clients to technology service providers.
- Industry Resources: Links to educational materials, courses, or industry publications may generate affiliate revenue.
- Hardware Vendors: Recommendations for arcade hardware or gaming equipment may include affiliate links.
Commission-Based Compensation
When we participate in affiliate programs, we may receive:
- A percentage commission on sales generated through our referral links
- Fixed fees for qualified leads or customer acquisitions
- Performance-based bonuses for meeting referral targets
- Free or discounted access to products or services for evaluation purposes
The compensation we receive does not affect the price you pay. Affiliate commissions are paid by the vendor, not added to your purchase price.
Product Recommendation Policy
We maintain strict standards for product recommendations:
- We only recommend products and services we have personally used, evaluated, or thoroughly researched
- Our recommendations are based on professional assessment and genuine value to our audience
- Affiliate compensation does not influence our professional judgment or editorial content
- We clearly disclose when links are affiliate links or when content is sponsored
- We provide honest assessments, including both advantages and limitations of recommended products
Financial Relationship Transparency
Any financial relationships that could influence our content will be clearly disclosed. This includes direct payments, free products or services, equity interests, or any other material connections with companies we mention or recommend.
Sponsored Content
Identification of Paid Content
All sponsored content on our website is clearly identified using one or more of the following methods:
- Clear labeling as "Sponsored," "Paid Partnership," or "Advertisement"
- Visual indicators such as borders, background colors, or designated sections
- Disclosure statements at the beginning of sponsored articles or posts
- Specific tags or categories for sponsored content in our content management system
Sponsored Post Guidelines
When we publish sponsored content:
- The sponsor is clearly identified at the top of the content
- We maintain editorial control over the content to ensure quality and accuracy
- Sponsored content is relevant to our audience and aligns with our professional standards
- We disclose the nature of the sponsorship relationship
- All claims made in sponsored content are verified for accuracy
Brand Partnership Disclosures
We may enter into partnerships with brands for co-created content, joint ventures, or collaborative projects. These partnerships are disclosed through clear statements about the collaborative nature of the content and the commercial relationship involved.
Editorial Independence
Despite accepting sponsored content, we maintain editorial independence. Sponsors do not control our editorial decisions, and we reserve the right to decline sponsored content that does not meet our quality standards or align with our professional values.
Third-Party Advertising
Display Advertising Networks
We may use third-party advertising networks to display advertisements on our website. These networks may include:
- Google AdSense and Google Ad Manager
- Programmatic advertising platforms
- Direct advertising partnerships with industry-relevant companies
- Native advertising networks that match our content style
Behavioral Targeting and Personalization
Third-party advertisers may use cookies and similar technologies to:
- Deliver advertisements based on your interests and browsing behavior
- Track the effectiveness of advertising campaigns
- Limit the frequency of advertisements shown to you
- Measure advertisement performance and user engagement
For more information about how these technologies work and your choices, please refer to our Cookie Policy.
Cookie Usage for Advertising
Advertising partners may place cookies on your device to collect information about your browsing activities across different websites. This enables interest-based advertising and retargeting campaigns. You can manage your advertising cookie preferences through our Cookie Policy page or your browser settings.
Ad Personalization Practices
We and our advertising partners may personalize advertisements based on:
- Your demographic information and inferred interests
- Your interaction with our website and content
- Your device and browser information
- Your geographic location based on IP address
- Previous purchases or service inquiries
User Rights and Controls
Your Advertising Choices
You have several options to control your advertising experience:
- Cookie Preferences: Manage advertising cookies through our Cookie Policy page
- Browser Settings: Configure your browser to block third-party cookies
- Opt-Out Tools: Use industry opt-out tools like the Digital Advertising Alliance or European Interactive Digital Advertising Alliance
- Ad Blocker Software: Install browser extensions that block advertisements
- Privacy Settings: Adjust privacy settings in your browser and devices
Opt-Out Procedures
To opt out of interest-based advertising:
- Visit our Cookie Policy page and adjust your advertising preferences
- Use browser settings to disable third-party cookies
- Visit opt-out pages provided by advertising networks
- Enable "Do Not Track" signals in your browser
- Contact us directly with specific opt-out requests
Please note that opting out of interest-based advertising does not mean you will stop seeing advertisements. You may still see generic advertisements that are not based on your browsing behavior.
Data Collection for Advertising Purposes
Information collected for advertising purposes may include browsing history, pages visited, time spent on pages, clicks on advertisements, device information, and inferred interests. This data is used to deliver relevant advertisements and measure campaign effectiveness.
Rights Under Privacy Regulations
Under GDPR and other privacy regulations, you have rights regarding your data used for advertising:
- Right to access information about what data is collected
- Right to withdraw consent for data processing
- Right to object to processing for direct marketing purposes
- Right to request deletion of your advertising data
- Right to data portability
Review and Testimonial Disclosures
When we publish reviews, testimonials, or case studies:
- We disclose if products or services were provided free of charge for review purposes
- We clearly identify any compensation received for reviews or testimonials
- We maintain honest and unbiased assessments regardless of commercial relationships
- We verify the authenticity of testimonials and ensure they represent genuine experiences
- We do not edit testimonials in ways that misrepresent the original message
Compliance and Standards
Our advertising practices comply with:
- Federal Trade Commission (FTC) guidelines on endorsements and testimonials
- General Data Protection Regulation (GDPR) requirements for advertising consent
- ePrivacy Directive (Cookie Law) regulations
- German advertising standards and consumer protection laws
- Industry best practices for transparency and disclosure
Updates to This Disclosure
We may update this Advertising Disclosure periodically to reflect changes in our advertising practices or legal requirements. When we make significant changes, we will:
- Update the "Last Updated" date at the top of this page
- Provide notice through our website or email communications
- Maintain transparency about the nature of changes
We encourage you to review this disclosure regularly to stay informed about our advertising practices.
Questions and Contact Information
If you have questions about our advertising practices, sponsored content, or this disclosure, please contact us:
Startgate
Olympiapark
Spiridon-Louis-Ring 25
80809 München, Germany
Phone: +49 89 23615050
Email: info@star-tgate.com
We are committed to addressing your concerns and providing clear information about our advertising relationships and practices.